Work experience

Lead UX/UI designer & accessibility specialist

B3 Engage
November 2024 – Present

Leading the UX, UI, accessibility and AI offering at B3 Engage. I work across strategy, research, business development and design, collaborating closely with clients, stakeholders and strategic partners, including Sitevision. I also facilitate workshops, deliver training and help organizations create inclusive, user-centered digital experiences.

Key Areas

UX strategy, user research, usability testing, accessibility, UI design, AI & design, design systems, business development, strategic partnerships (focus on Sitevision), Workshops & facilitation, design leadership

UX/UI Designer & Accessibility Specialist

Consid Communication
January 2022 – November 2024

Designed user-centered digital products and services for clients across both the public and private sectors. Conducted user research, workshops, usability testing and accessibility evaluations to create meaningful digital experiences. Also served as Community Manager for UX designers nationally and internationally.

Key Areas

User research, UX design, UI design, accessibility, service design, design systems, usability testing, workshop facilitation, mentoring and culture-building

Course Developer, Lead & Lecturer

Malmö Yrkeshögskola
2024 – Present

Developing and delivering education within UX, Digital Accessibility and AI. Teaching research methods, user-centered design principles and accessibility best practices while mentoring students through practical projects and real-world challenges.

Subjects

UX Research, UX Design, UI Design, SEO, GEO & AEO, Digital Accessibility, AI in Practical Work, Future Foresight and the Future of UX

Visual Merchandiser & Sales Associate

Hemtex AB
2018 – 2022

Responsible for visual merchandising, campaign execution and creating engaging customer experiences through store design and product presentation, alongside sales and customer service.

Warehouse Associate

Martin & Servera
2019 – 2021

Worked with logistics, packing and quality assurance in a fast-paced warehouse environment.

Sales Associate

Bik Bok
2018 – 2022

Provided customer service, sales support and visual merchandising while contributing to sales targets and customer satisfaction.

Personal Trainer

Fustra / Friskis & Svettis
2016 – 2017

Coached clients in fitness, health and lifestyle change through personalized training plans and goal-oriented coaching, with a strong focus on balance, structure and long-term habits.

Care Assistant

Ambea, Norlandia Care, Halmstad Municipality & Åmål Municipality
2014 – 2019

Supported elderly individuals and people in need of care, focusing on wellbeing, dignity and quality of life. Primarily worked within residential care and home care services for individuals with dementia, Alzheimer's disease and motor impairments.